Calling them “free-form ads,” Reddit said the new advertisements are its most native format ever, designed to look and feel like community content shared by real people.
The ads, meant to mimic the site’s megathreads, will enable advertisers to utilize a variety of formats in one post, including images, videos, and text.
According to numbers from Reddit, free-form ads got 28% more clicks than all other types of ads on the site and saw a jump in community engagement.
The next time you see an interesting post in your Reddit feed, take a closer look - because it might just be a paid advertisement.
Hahaha, what’s your problem, come on, let’s just dive into the topic of how delicious Snickers™ bars are and what a great value they are too!
I’m just here to talk about rampart
I hear Snickers is making smaller candies at the normal price.
But still packed with peanuts! Snickers™ really satisfies!
Hey, you seem like you’re having a hard time. You’re not you when you’re hungry. Have a Snickers.